40 Years of Reiss

Client: Reiss US StoresDate: June, 2014

40 Years of Reiss

To celebrate 40 years in the fashion world, the global clothing store, Reiss, enhanced their windows and stores with graphics that reflected what their brand has come to represent- timeless, well-tailored and luxurious style. Choosing stunning photographs of the current collection, Reiss wanted their stores outfitted with massive images that would stop pedestrians in their tracks.

Ignition was brought on the create the enormous graphics that would be featured in the windows and stores in cities across the country, including Boston, New York City, Short Hills, Washington DC, Aventura, and Los Angeles. A variety of different materials and techniques were used- direct print to canvas with sizes ranging from 5.5’ x 14’ to 7’ x 20’ (store windows and in-store), backlit vinyl (in-store) and vinyl wraps (in-store). These impressive prints showcased why the Reiss signature look has thrived over the past 40 years.